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| 76.2% of all charitable contributions come from individuals, 9.3% from foundations, 5.7% from corporations, and 8.8% from bequests, so the greatest growth potential for nonprofits lies in individuals. 47% of all charitable contributions go to religious organizations. | ||
| 100% staff participation in donating to an organization is important; 100% board participation is vital. | charity fundraising nonprofit sector | |
| Donor/Volunteer Constituency Circle [diagram of concentric circles] 1: Board, staff, and their families 2: Volunteers, donors 3: Former volunteers, former donors 4: Civic organizations, fraternal organizations, vendors, past program participants, veterans' associations, religious organizations, visitors, clients and their families 5: Corporations, foundations, individuals interested in the mission, community at large |
charity fundraising nonprofit sector | |
| What a Case Isn't: * A mission statement * A strategic plan * A program description * A need statement * An annual report What a Case Is: A compelling reason for a constituent to support your organization, right now. |
charity fundraising nonprofit sector | |
| Components of the Case The Emotional Case: connects the constituent to the desired outcome. The Institutional Case: connects the constituent to your organization as the instrument to achieve the outcome. The Financial Case: connects the constituent's gift to the achievement of the outcome. |
charity fundraising nonprofit sector | |
| 5-10% of the total number of donors provide 80-90% of the income. 60-80% of the total number of donors provide 10-20% of the income. |
charity fundraising nonprofit sector |